ATFX, a regulated fintech broker focused on FX and CFDs, has
become the new Regional Sponsor of the Argentine National Team, the Argentine
Football Association announced on Wednesday.
The Argentine National Team, governed by the AFA, has won
the FIFA World Cup three times, including its most recent victory in 2022 with
Lionel Messi as captain. The team competes in major tournaments such as Copa
América and maintains sponsorship agreements to support operations and fan
engagement.
ATFX Expands into Sports Marketing Region
ATFX’s sponsorship marks its expansion into sports marketing
in the region. The broker operates both a retail platform, ATFX, and an
institutional liquidity service, ATFX Connect, under unified governance.
The
Group has offices in 24 locations across Asia, Africa, the Middle East, and
Europe.
🆕🇦🇷 The AFA presents @ATFXglobal as the new Regional Sponsor of the Argentine National Team.Welcome to the family of the World Champions! 🌟 pic.twitter.com/JeZtVLf3Yl
— Selección Argentina in English (@AFASeleccionEN) January 7, 2026
Last week, PU
Prime launched a global campaign called “Champion in You,” highlighting the
skills and discipline required for trading. The campaign, aligned with its
partnership with the AFA, draws parallels between professional sport and
trading, focusing on preparation, emotional control, and discipline. Through
this three-phase initiative, PU Prime presents trading in a more human,
grounded way.
Last year, the AFA
renewed its sponsorship with FX broker XTrend for a third year, extending
its role as official fintech partner in Europe. That deal began in 2023 and
aimed to support brand and audience engagement.
This article was written by Tareq Sikder at www.financemagnates.com.
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