With the launch of Discover, a unified market intelligence hub, PrimeXBT is aligning itself with a broader industry trend toward building all-in-one trading ecosystems rather than standalone execution platforms.
The new feature brings real-time pricing, technical analysis, and an economic calendar directly into the trading interface. The approach reflects a wider shift among brokers to embed research tools in-platform, reducing reliance on external services and keeping traders within a single environment.
Available on both web and mobile, Discover combines three core components: live pricing across tradable assets, technical trade ideas powered by third-party provider Trading Central, and a macroeconomic calendar that tracks upcoming releases alongside volatility indicators.
How Discover Is Structured
Trading Central supplies PrimeXBT’s technical analysis layer, including bullish and bearish scenarios, price targets, and pivot levels. PrimeXBT has disclosed that it does not guarantee the performance of these trade ideas, a standard compliance approach when using third-party research providers.
The economic calendar covers major global releases, displaying forecasts, historical data, and realised figures, while the Markets section offers a real-time overview of price movements and 24-hour changes across asset classes.
A Broader Industry Shift Toward In-Platform Research
Rather than positioning research as a separate workflow, PrimeXBT is integrating it into the trading experience itself — a move increasingly seen across the brokerage sector.
Interactive Brokers, for example, offers Trading Central-powered ideas and economic insights within its Client Portal, allowing traders to move from analysis to execution without leaving the platform. AvaTrade integrates technical analysis, trading ideas, and a country-filtered economic calendar into its interface.
The common goal across these implementations is not to replace external research tools entirely, but to minimise friction — reducing the need for traders to jump between charts, calendars, and execution platforms.
Retention as the Strategic Driver
For brokers, the motivation goes beyond convenience. Integrating research tools directly into the trading environment is increasingly seen as a retention strategy.
When analysis, trade ideas, and macro context live inside the platform, traders are less likely to rely on third-party tools that can weaken platform loyalty.
For introducing brokers and affiliates, this tighter integration can also translate into longer session times and more consistent client activity.
In this sense, PrimeXBT’s move fits into a wider trend often described as the “amazonification” of financial platforms: expanding adjacent functionality to turn trading venues into self-contained ecosystems rather than single-purpose execution tools.
PrimeXBT operates in more than 150 countries and offers forex, CFDs on indices, commodities and equities, crypto futures, and spot crypto trading through its proprietary PXTrader platform and MetaTrader 5. Funding is supported in both fiat and cryptocurrencies.
This article was written by Tanya Chepkova at www.financemagnates.com.
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