Sage
Capital Management has hired Jason Keogh as Sales Director, bringing on a
veteran with three decades of experience spanning global banks, brokerages, and
digital asset platforms as the firm looks to expand its institutional client
base.
Sage Capital Names Jason
Keogh Sales Director
Keogh joins
from Fusion Capital, where he spent nearly two years as international sales
director building a global sales operation. At Fusion, he helped scale revenue
from launch to over $500,000 monthly within six months, according to his
professional profile. His new role at Sage Capital focuses on attracting hedge
funds, asset managers, trading firms, and brokerages to the platform.
The
appointment comes as Sage Capital prepares to announce what CEO Nathan Sage
described as “major news about our offering.” The firm, which has
operated since 2015, provides institutional clients with multi-venue execution,
collateralized lending, and access to more than 200 digital assets through a
single API.
Keogh said
he was drawn to Sage Capital’s regulatory framework, balance sheet strength,
and multi-product offering. “From everything I have seen to date, Sage
Capital Management ticks all the boxes for what the market is looking
for,” he said.
Three Decades Across Banks
and Crypto Firms
Keogh’s
career trajectory mirrors the evolution of modern financial markets. He spent
years in equity sales and trading roles at Credit Lyonnais, Raymond James, and
Oppenheimer before moving into fintech and digital assets. More recent
positions included head of digital asset sales at Skarb and counterparty
management roles at EXANTE, where he worked across four regulated entities.
Between
2020 and 2023, Keogh built a 12-person sales team at EXANTE’s UK arm, reaching
profitability within the first year. He also ran institutional equity desks at
StoneX and Sucden Financial, giving him exposure to both traditional and
digital trading infrastructure.
“Jason
is very well known and highly respected in the industry, with a proven track
record in driving revenue growth, building strategic partnerships,
and managing client relationships,” Sage said in a statement.
Prime Brokerage
Competition Heats Up
Sage
Capital competes in a crowded field of crypto prime brokers serving
institutional clients. The firm recently expanded its
partnership with Finery Markets to offer 10x leverage through a trilateral arrangement with
Gold-i, creating unified infrastructure for trading across 200+ digital assets.
Last year, Sage also partnered with
EDXM to
provide institutional access to perpetual futures liquidity.
The new whire
follows a broader trend of executive movement in the sector. Earlier this
week, Arman
Tahmassebi took the CEO role at savings platform Flagstone after stints at IG Group and
OvalX, signaling continued reshuffling of senior talent across fintech and
digital asset firms.
Sage
Capital operates across multiple jurisdictions, with entities regulated in
Switzerland, the UK, and St. Vincent and the Grenadines. The firm’s Swiss
entity received a no-action letter from FINMA allowing it to offer spot digital
asset trading, margin lending, and custody to institutional clients without a
securities license.
This article was written by Damian Chmiel at www.financemagnates.com.
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