Leverate
rolled out transparent pricing tiers for its brokerage technology stack,
offering brokers entry-level access without setup fees or initial commitments.
The account-based model targets CFD brokers and proprietary trading firms
looking to launch or switch providers without facing traditional cost barriers.
According
to the press release, the Dubai-based firm structures pricing around the number
of live trading accounts rather than revenue thresholds or trading volume.
Brokers get access to Leverate’s trading platform, CRM system, liquidity
connections, risk management tools, back-office software, and affiliate
management in a single package.
Leverate’s Account Tiers
Replace Revenue Benchmarks
Leverate’s
pricing doesn’t tie progression between tiers to specific revenue targets or
trade volumes. Instead, the company counts active accounts to determine which
tier a broker falls into. The approach differs from traditional models where
brokers piece together platforms, liquidity providers, CRM systems, and risk
tools from separate vendors.
The entry
tier comes without charges, allowing brokers to test the infrastructure before
scaling operations. According to the company, this lets firms validate their
business model while using the same technology that handles millions of daily
trades for established brokers.
Leverate launched its
managed MT5 ecosystem in
January, offering three months of free access to its MetaTrader stack. The
company claims that promotion drew stronger demand than it anticipated,
prompting it to extend similar terms to its proprietary trading platform and
turnkey solution.
“For
19 years, we’ve heard the same hesitation: ‘technology fear,'” said Ran
Strauss, CEO and Co-Founder of Leverate. “Brokers wanted better
infrastructure but were held back by cost uncertainty and implementation
risk.”
The current
offer applies to the company’s full ecosystem, which includes its trading
platform or MT4/MT5 integration, broker portal, social trading features,
algorithmic trading capabilities, TradingView charts, and round-the-clock
support.
Leverate
earlier partnered with
Level2 and Convrs to
add no-code algorithmic trading automation to its platform, as
FinanceMagnates.com exclusively reported.
Traditional Pricing Models Still Dominate
Most providers
charge upfront setup fees ranging from $1,500 to $15,000, plus monthly fees
between $1,000 and $3,000 for basic MT4/MT5 white-label packages.
B2Broker
operates tiered packages ranging from $1,000 to $10,000 monthly depending
on service level, with Standard, Advanced, and Enterprise options. Specific
setup fees aren’t disclosed publicly. For cTrader white-label specifically, the
arrangement requires a $5,000 setup fee plus $2,000 monthly starting cost.
Soft-FX
charges €7,000 to €25,000 for setup plus €2,500 to €6,500 in monthly fees for
its TickTrader platform. Match-Trader
uses a broker-as-a-service model with fixed monthly fees starting at
$2,000, though upper-tier pricing isn’t published.
Whether the
account-based model becomes standard or remains a promotional tactic will
depend on how many brokers actually convert from the complimentary tier to paid
plans. For now, Leverate is making the bet that eliminating friction will bring
in enough volume to justify the risk.
This article was written by Damian Chmiel at www.financemagnates.com.
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